![]() ![]() Tabs across the top of the page let you jump from Web to Images, Videos, and News, which is a nice touch. (Yes, it’s kind of weird that Yahoo gave me YouTube videos but Google didn’t.)īing did a better job of labeling Apple’s Yosemite ad, along with an ad for the actual park. Unlike Google, Yahoo didn’t return a map, but did return plenty of photos, and also videos from YouTube and ABC News. ![]() That’s followed by the National Park Service site, but the Plan Your Visit section, not the more generic landing page that Google returned. Next is the site for Evergreen Lodge inside Yosemite National Park, which wasn’t even on Google’s first page of results (it’s shaded like an ad but missing the dollar sign). Yahoo put Apple’s Yosemite page first, but a tiny dollar-sign icon gives this away as an ad-I nearly had to squint to see it. Google showed a handy map, Yahoo wasted too much space with poorly labeled ads, and I loved Bing’s tabbed organization. Pretty comprehensive, and definitely well organized-I especially like how all of these sections can be expanded for more results. Apple’s Yosemite page is next, followed by news results, images, and “in-depth articles” from sources like National Geographic, Outside, and Ars Technica. The official guide to lodging and activities. The next three results were also for the park: Its ![]() Yosemite: Google returned an ad for Apple’s latest OS as the first result, followed by a Maps result for Yosemite National Park. I searched the term “Yosemite,” as well as “San Leandro pizza” for some local interest, and of course “Taylor Swift,” because who can get enough? To get a sense of how different those search engines actually are, I ran three searches with each. ![]()
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